“What we are seeing now is far more aggressive price points with this new wave of Mango-based products, and there is probably a feeling among the manufacturers that they need to price more aggressively to really give the Windows platform a chance,” said Geoff Blaber, an analyst at CCS Insight.
The Samsung Omnia W features a 3.7 inch display, with a Super AMOLED screen at 800 x 480 pixels in size. The phone measures 115.9 x 58.8 x 10.9 mm and weighs in at 115.3 grams.
The spec sheet looks quite similar to that of the HTC Radar, although the processor on the Omnia W is a little more powerful. The Samsung Omnia W features a 1.4GHz processor, together with 8GB of storage and a 5MP camera.
The Samsung Omnia W will be joined by a number of other Windows Phone products later this year, as Microsoft try to get a foothold in the mobile marketplace. Up until now, while the OS has received some pretty positive reviews, consumers have shown little interest in Windows phones. The Omnia W will be joined by Windows models from HTC and Nokia among others.
“Windows Phone and Microsoft are in a slightly stronger position than this time last year simply by virtue of the uncertainties around Android, particularly following Google’s intended Motorola acquisition,” said Blaber.
The Samsung Omnia W will be available first in Europe for 310 Euros.